Scott Dunlap

Scott Dunlap is a seasoned leader and innovator with over 25 years of experience in Silicon Valley, specializing in mobile apps, e-commerce, and the use of new technology for industry disruption.

Currently serving as the GM of the adidas Digital Sports subsidiary (formerly Runtastic) and VP, Mobile at adidas, Scott leads a team of over 200 professionals dedicated to creating cutting-edge apps and platforms that promote healthier and more active lifestyles, celebrate global sports events, facilitate product discovery, and enhance the efficiency and innovation within the global business.

Under his leadership, the platforms he oversees have experienced significant growth, with sales increasing from 300 million to over 1.8 billion in just the last five years.

Driven by a personal mission to digitally connect over a billion athletes and make a positive impact on the planet through global campaigns and initiatives, Scott is passionate about harnessing the capabilities of web3, GenAI, and other emerging technologies to develop engaging, rewarding, and sustainable consumer experiences.

Scott's educational background includes an MBA in Finance, Marketing, and Entrepreneurship from Stanford University Graduate School of Business, and a BS in Business, Music, and Economics from the University of Oregon.

Throughout his career, Scott has held various key positions in reputable organizations such as adidas, Runtastic GmbH, PayPal, and Accenture, taking on roles ranging from VP of Mobile to COO, CMO, and CEO, demonstrating his multifaceted skill set and leadership capabilities across different industries.

His experience spans from strategic advisory roles to product management and innovation, showcasing his versatility and expertise in driving growth and success within dynamic environments.

With a solid background in technology, marketing, and product management, Scott Dunlap has established himself as a visionary and influential figure in the tech and business sectors, continuously striving to pioneer new advancements and shape the future of consumer experiences.