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    Satpreet Rajpal

    DGM & Branch Vertical Head – Maharashtra & Goa at Times Group.

    Professional Background

    Satpreet Singh Rajpal is a highly accomplished professional with a rich tapestry of 18 years of diverse experience spanning several industries, including Telecom, Media, Auto, Retail, Consulting, and Franchising. His career trajectory has been marked by significant leadership roles, where he has displayed exceptional management acumen and a deep understanding of market dynamics. 

    Key Roles and Responsibilities

    His journey has seen him excel in various capacities, most notably as the DGM & Branch Vertical Head for Maharashtra & Goa at Bennett Coleman and Co. Ltd., also known as the Times Group. Here, Satpreet has been instrumental in steering print, television, radio, OOH (Out Of Home) advertising, and digital space sales initiatives. He is particularly known for driving brand activation solutions and orchestrating live events and concerts that create a lasting impact on target audiences.

    In the realm of Telecom, Satpreet has held vital positions that showcase his prowess in Corporate Sales Channel and SME Sales, along with the responsibilities of profit center head where he actively developed new markets. His skills in national and regional revenue forecasting and generation have significantly contributed to his teams' performances, demonstrating a robust grasp of sales force management.

    Spearheading live events and activations as business propositions, Satpreet has established himself as a key player in exhibitions and live events, showcasing his proficiency at managing teams to deliver successful sales operations. His experience spans various roles, including Territory Sales Manager at Idea Cellular Limited and Bharti Airtel Limited, where he honed his skills in customer relationship management, strategic planning, and team management.

    Education and Achievements

    Satpreet’s education has laid a strong foundation for his success. He pursued an MBA in Marketing from the esteemed Indira Institute Of Management, where he developed strategic insights into market trends and consumer behavior. Prior to that, he graduated with a Bachelor of Commerce in Marketing from Ness Wadia College of Commerce, which enriched his understanding of business fundamentals and marketing principles. His early education culminated at Rosary High School with an SSC where he first developed a passion for the field of marketing.

    Among his many achievements, Satpreet is renowned for developing and executing effective media campaigns that yield high ROI. He is adept at crafting sales promotion plans that resonate with target markets and manage retail outlet coordination seamlessly. His dedication to excellence in brand marketing strategies through BTL (Below The Line) and ATL (Above The Line) activities demonstrates his versatility and creative approach to impactful marketing solutions.

    Along with his accomplishments in sales force management, where he has mentored numerous teams, his reputation as an excellent communicator and interpersonal skills have positioned him as a well-respected figure in the industry. Satpreet is also known for his expertise in developing robust distribution networks that lead to sustained business growth and profitability. His extensive experience makes him a sought-after professional in various domains, including campaign planning and execution, product promotion, and business development.

    Notable Contributions and Specialties

    Throughout his illustrious career, Satpreet has successfully led various projects that have added significant value to organizations. As the Group Head of Mirchi Activations at Radio Mirchi, he played a pivotal role in enhancing brand visibility and engagement through innovative activation strategies. His leadership at Franchise India Brands Limited as the AVP & Zonal Sales Head improved sales in the Pune and ROM sectors, while his role as an Investor & Partner at Auto Solutions in Pune, Ahmedabad & Dubai underlines his entrepreneurial spirit.

    Even as a former Territory Sales Manager at Bharat Cellular Ltd and Idea Cellular Limited, Satpreet consistently exceeded sales targets by identifying emerging market opportunities and deploying effective sales strategies. His notable hands-on experience in the auto sector as a Business Development Executive at Rajpal Auto Centre Pvt Ltd, as well as Store Manager at New Girnar Roadways, exemplifies his diverse skill set and adaptability in various work environments.

    With specializations in media solutions across multiple platforms — including print, TV, radio, and digital spaces — Satpreet also excels in brand activation solutions and live event management. His profound understanding of market trends coupled with his decision-making skills has allowed him to be a step ahead in identifying and leveraging market opportunities for continued business success.

    Achievements

    • Successfully managed media solutions including print, TV, radio, OOH, digital space, and mobile solutions sales that significantly heightened brand visibility.
    • Led campaigns and live events contributing to enhanced customer engagement and brand loyalty.
    • Developed and executed sales strategies that resulted in high ROI across various projects in his professional tenure.
    • Effectively built and managed distribution networks leading to sustained business growth.
    • Contributed to the success of key teams through mentorship and comprehensive sales force management, ensuring collective growth and improved sales performance.

    Related Questions

    What key strategies did Satpreet Singh Rajpal implement to drive success in Telecom and Media sectors?
    How has Satpreet Singh Rajpal's educational background influenced his approach to marketing and sales?
    In what ways did Satpreet Singh Rajpal enhance brand visibility during his tenure at Radio Mirchi?
    How does Satpreet Singh Rajpal identify and exploit new market opportunities for business growth?
    What insights can be gained from Satpreet Singh Rajpal's experience in managing live events and activations?
    Satpreet Rajpal
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    Location

    Pune, Maharashtra, India