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Sastry G.A.
General Manager- Marketing at Mahindra Finance
Sastry G.A. is a seasoned professional in the fields of market research, consumer insights, and marketing, accumulating almost 18 years of experience in the automobile and research industry. With a background in research and marketing consultancies, his expertise spans strategic analysis, product development, customer segmentation, customer and dealer satisfaction, brand communication, pricing, and competitive intelligence. Sastry is adept at providing business intelligence support to senior management, showcasing strong leadership skills in coaching and developing teams, as well as setting and managing KPIs. His interpersonal skills and out-of-the-box thinking have proven valuable in various high-pressure scenarios. Sastry's specialties include market research, qualitative and quantitative research, consumer insights, business analytics, customer relationship management, quality function deployment, vendor management, projects and product development, cross-functional team management, and knowledge partners and agencies management. Sastry holds a Business Analytics & Intelligence certification from the Indian Institute of Management, Bangalore, and a Master of Business Administration (M.B.A.) from Nagarjuna University. Throughout his career, Sastry has held key positions such as General Manager Marketing at Mahindra Finance and various managerial roles at Mahindra & Mahindra in the Farm Equipment sector, showcasing his expertise and leadership in the industry.