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Sarit Arora
Professional Background
Sarit Arora is a highly accomplished UX Product Design Leader and innovator, currently serving as the Senior Director of User Experience Design at Oracle Marketing Cloud. With an extensive career in user experience and product design, Sarit has forged a reputation as a maker and tinkerer in the tech industry. His expertise lies in combining innovative design principles with user-centered research methodologies to create impactful digital experiences.
Prior to his tenure at Oracle, Sarit held several key positions at Yahoo, where he demonstrated his leadership in product design. As the Senior Director of Product Design at Yahoo, he was responsible for driving the design strategy across various platforms, ensuring that user experience was at the forefront of product development. His leadership was pivotal in enhancing user engagement and satisfaction during his time acting as Director of User Experience Design for various departments within Yahoo, including Membership, Small Business, and SDC, where he consistently delivered high-quality design solutions.
With a passion for the Internet of Things (IoT), Sarit is deeply invested in exploring how connected devices can improve user experiences. His insight in this area reflects his forward-thinking approach to design in a rapidly evolving digital landscape.
Education and Achievements
Sarit Arora's educational background provides a robust foundation for his successful career in user experience design. He studied Product Design at the prestigious National Institute of Design, where he honed his skills in creating user-centric products that meld functionality with aesthetic considerations. Furthering his expertise in engineering, Sarit earned a Bachelor of Engineering from Delhi College of Engineering, where he gained a deep understanding of technological applications and their impacts.
Sarit’s formative years were spent at Springdales School, which fostered his early interests in creativity, innovation, and design thinking. This blend of education and practical experience has set the stage for a successful career in various high-profile organizations.
In addition to his professional roles, Sarit has made significant contributions to the design community through his previous positions, notably as Executive Director and Group Leader at Human Factors International. His efforts in these roles centered around the principles of human factors and user-centered design, ensuring that user needs are prioritized in every development phase.
At Oracle, Sarit continues to lead the charge in creating exceptional user experiences. His cross-functional teamwork and strategic vision make him a key player in the organization's efforts to transform user interactions within the digital marketing space.
Achievements
Sarit’s career trajectory has been marked by numerous accomplishments that underscore his expertise as a UX Designer and product innovator. At Oracle, he has been instrumental in driving design initiatives that not only enhance user satisfaction but also contribute to the organization's overall success in the competitive tech landscape.
During his time at Yahoo, Sarit led several design projects that improved user engagement, showcasing his ability to analyze user needs and translate them into practical design solutions. His leadership in multiple departments demonstrated his versatility and capability to oversee large teams, guiding them to deliver high-quality outcomes that align with corporate objectives.
In addition to his professional accomplishments, Sarit is a well-respected figure in the design community, often sharing his insights and knowledge with fellow professionals, thus contributing to the broader conversation around user experience and design innovation. His strong background in user research allows him to make data-driven decisions that significantly enhance the products he works on.
Tags
User Experience Design
Product Design
Oracle Marketing Cloud
Yahoo
User Research
Internet of Things
Design Leadership
Innovative Design
Human Factors International
National Institute of Design
Delhi College of Engineering
Springdales School