Sarena Shapiro

Sarena Shapiro is a marketing professional currently serving as the Vice President of Marketing at Mercer Advisors.1 With a background in marketing strategy and expertise, she has established herself as a passionate marketer focused on helping companies build growth and client retention engines.2

Professional Background

Sarena's career in marketing spans several years, during which she has developed a reputation for her strategic approach and ability to drive business results. Her expertise includes:

• Marketing strategy development
• Client retention initiatives
• Growth marketing

Education and Skills

Sarena holds degrees in Economics and Anthropology, which likely contribute to her well-rounded approach to marketing and understanding of consumer behavior. This interdisciplinary background may give her a unique perspective in developing marketing strategies for financial services.

Current Role and Responsibilities

As the Vice President of Marketing at Mercer Advisors, Sarena is likely responsible for:

• Overseeing the company's marketing initiatives
• Developing and implementing marketing strategies
• Managing brand positioning and communication
• Driving client acquisition and retention efforts

Additional Involvement

Beyond her primary role, Sarena demonstrates a commitment to giving back to the community. She serves as a Pro Bono Consultant for the Taproot Foundation, where she provides marketing expertise, guidance, and advice to non-profit organizations in the Bay Area.1 This involvement showcases her dedication to using her skills for social impact.

Professional Approach

Sarena is described as a passionate marketer who helps companies build engines for growth and client retention.2 Her approach likely combines data-driven strategies with creative solutions to achieve marketing objectives and drive business success.