Sarah Eder

Sarah Eder is a seasoned professional with over 15 years of experience in high-profile corporate communications.

She serves as the principal of Primavera Group, a prominent strategy and communications firm specializing in high-technology and business communications.

Sarah excels in crafting brand-building, integrated communications solutions that are aligned with clients' business goals.

Her expertise includes marketing communications strategy, crisis planning, executive counsel, and thought leadership strategies.

Sarah possesses a BS in Journalism and Public Relations from the prestigious EW Scripps School of Journalism at Ohio University.

Prior to leading Primavera Group, Sarah held significant roles at top-tier companies like BlackBerry, Cisco, Sharklet Technologies, Comcast, and AT&T Broadband.