Sarah Bentley

Sarah Bentley is a seasoned leader in media and podcasting with a successful track record in content strategy, partner management, and team leadership. Her expertise includes launching initiatives at SiriusXM, Pandora, Panoply, and Time Inc., driving growth and engagement in the industry. Known for innovative ideas, strategic vision, and exceptional execution from concept to completion.

Sarah's accomplishments include building and leading the Partner Management department at a podcast startup, expanding partnership shows to over 130, and establishing key distribution relationships. She spearheaded the 'Podcasts on Pandora' launch, driving strategic content frameworks and boosting engagement. Additionally, she developed and launched numerous shows at SiriusXM, earning 21 prestigious awards and enhancing listener engagement.

Sarah's competencies cover a broad spectrum, including podcast industry experience, leadership in content production, partner management, content strategy, collaboration, innovative idea generation, excellent communication, and driving growth and engagement.

Her leadership and management skills encompass hiring and managing employees, resource allocation, budget management, establishing team goals, accountability, tracking content performance, driving listener growth, providing strategic feedback, strategic thinking, and goal setting.

In terms of content strategy, Sarah excels in content development and planning, sharing strategy, budget allocation, talk content development, content acquisition prioritization, and piloting initiatives. She is adept at content management, including podcast programming, managing audio projects, troubleshooting editorial challenges, overseeing production workflows, tracking performance, creating short-form content, and addressing editorial issues.

Sarah's vertical experience spans premium entertainment content, on-platform and off-platform audio strategy, platform-exclusive content, understanding listening behavior, distribution strategies, podcast monetization, refining content offerings, and implementing windowing strategies.

She has industry expertise in podcast networks, audio content, magazine publishing, digital media, tech, entertainment, and streaming platforms. Sarah thrives in dynamic, fast-paced, deadline-driven, and entrepreneurial environments. She values supportive, positive cultures and is known for her intellect and curiosity.

Sarah Bentley pursued her Bachelor's Degree in History with a minor in Music at Westminster College (PA). She held various positions, including Senior Director of Digital Content Development & Original Podcasts at SiriusXM, Director of Podcasts, Originals, and Non-Music Programming at Pandora, Director of Partner Management at Panoply Media, Founder/Owner of Snail Mail Café, Group Makeup Chief at Time Inc., and Production Manager at Hachette Filipacchi Magazines.