Sara Rasmussen

Sara Rasmussen is a seasoned sales leader with over 19 years of experience in driving new business revenue within the media and tech industry.

Her expertise spans across early-stage/startup and corporate environments, where she has excelled in developing scalable revenue models and fostering strategic partnerships that not only establish proof of concept and profitability but also lay the foundation for rapid growth and successful exits.

Sara holds a B.A. in Cultural Anthropology from Reed College, showcasing her diverse educational background.

Throughout her career, Sara has held key roles in renowned organizations, such as being the Head of Business Development & Strategic Partnerships at Rakuten Rewards, Sales + Business Development at Rakuten International, and Advisor & Consultant to leading tech and digital media startups.

She has also made significant impacts as the Head of Sales & Strategic Partnerships at Unroll.me (later acquired by Rakuten), Vice President of Sales at DailyWorth.com, Inc., Head of Sales at b5media, Director of Sales, East Coast at SocialChorus, and Senior Sales Executive at The Walt Disney Company.

Sara's proven track record in revenue generation, partnership cultivation, and strategic sales leadership positions her as a respected figure in the industry with a wealth of experience and accomplishments.

Her background exemplifies a strong blend of academic knowledge, hands-on experience, and a strategic mindset, making her a sought-after professional in the media and tech sector.