Sara Jackson

Sustainability through People, for the Planet, by Product

Sara Jackson is the Technical Director at The Circular Packaging Association (CPA), based in Dubai, United Arab Emirates.1 2 She has an extensive background in the packaging and sustainability sectors, with a particular focus on plastics recycling and circular economy initiatives.2

Professional Experience

Sara Jackson has had a long and distinguished career:

She worked for Nestlé SA for three decades, with two of those decades based in the Gulf Cooperation Council (GCC) region.4 5
Currently, she is leading cross-sectorial industry initiatives in sustainability, with a special emphasis on plastics recycling.2
Under her leadership, the CIRCLE Coalition successfully established the Circular Packaging Association, which was licensed under the Dubai Chambers in November 2022.6

Expertise and Qualifications

Sara Jackson brings a wealth of knowledge and qualifications to her role:

She is a qualified ORSC (Organization and Relationship Systems Coaching) practitioner.3
She has completed Certificate Courses in Circular Economy from the Technical University of Delft and the University of Cambridge.3
Her expertise includes sustainable packaging, circular economy principles, and extended producer responsibility (EPR) implementation.1

Role at The Circular Packaging Association

As the Technical Director of the CPA, Sara Jackson:

Works to promote recycling and circular economy for packaging in the Middle East.1
Facilitates public-private dialogue between government and industry, bringing industry expertise and global experience to the conversation.1
Focuses on circular management of post-consumer packaging, including consumer mobilization, source segregation promotion, and increasing recycled content in packaging.1
Collaborates with various regional governments and international bodies to create cohesive regulatory environments and align regional policies with global best practices.1

Sara Jackson is passionate about mentoring future leaders in the sustainability field and continues to play a crucial role in advancing sustainable packaging initiatives in the Middle East region.2 6