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Sanjay Singh
The Sales Coach I Enable Sustainable Growth from Sales Teams I Corporate Sales Training I Family Managed Business Enterprises I Rotarian, Golfer, Blogger & Author
Professional Background
Sanjay Singh is a highly regarded practitioner in the field of sales, passionately embodying what he describes as the “Religion of Sales.” With decades of experience, he serves as a Business Performance Coach, dedicated to empowering salespeople to excel in their roles. Sanjay's mission is audacious yet inspiring; he aims to uplift and educate one million sales professionals in the science of selling. He operates within both corporate environments and small to medium-sized enterprises (SMEs), where his insights and methodologies have led to transformative results.
As a Sales Coach, Sanjay closely collaborates with sales teams to enhance their selling techniques. His approach integrates a scientific perspective to the art of selling, focusing on crucial elements such as the sales belief system to cultivate sustainable growth. He emphasizes the core deliverable—a maxim that rings true across industries—that “More Sales Calls = More Sales.” Sanjay's versatility is showcased by his ability to conduct sales training programs in seven different languages, making his services accessible to a broader audience.
Sanjay is well-versed in both pedagogical and real-world applications of sales. He is recognized as a Management Development Program (MDP) faculty member at the prestigious Indian Institute of Management (IIM), Kolkata, where he shares his valuable knowledge in Sales and Business Development with aspiring leaders.
Education and Achievements
Sanjay's educational foundation is as robust as his professional trajectory. He holds a Master of Business Administration (MBA) in Business Administration and Management from BIT, Mesra, a well-respected institution known for its rigorous programs. Prior to his MBA, he completed his high school studies in Pure Science at RMC, Rourkela, and achieved outstanding results in his Class 10 ICSE from St. Paul's School in Rourkela, which laid the groundwork for his analytical skills and business acumen.
Throughout his illustrious career, Sanjay has served in various impactful roles. He began his journey at Eureka Forbes Ltd in 1985, stepping into the sales world as a door-to-door salesman. This initial exposure equipped Sanjay with invaluable insights into frontline selling, setting the stage for a dynamic career in sales training and consulting.
Sanjay's vast experience spans multiple high-profile organizations. He has worked closely with renowned companies, including:
- Godrej & Boyce, where he coached sales teams across various divisions and regional offices, significantly enhancing their sales strategies and performance.
- LG Electronics, shaping the national sales teams across 17 locations and empowering them to achieve exceptional results in distribution and modern retail.
- The ICICI SME CEO Circle, which he turbocharged across 27 locations, showcasing his ability to drive substantial growth and engagement in the SME sector.
- Other notable collaborations include working with sales teams from Airtel, Tata Teleservices, Amway, SBM Bank, Osborne-Lippert, Grindmaster, and JJ Plast Alloys, among others.
In 2004, Sanjay took a pivotal step by establishing his practice as a Sales Trainer, focusing on Corporate Sales Training. By 2013, he had expanded his offerings to include Business Performance Coaching for SMEs and MSMEs, resulting in the successful transformation of the sales functions within 819 SME enterprises as of September 30, 2020.
Achievements
Sanjay Singh's exceptional achievements in the field of sales coaching and training are a testament to his commitment to excellence and results. As the founder of Strategic Concepts (I) Pvt. Ltd, he has solidified himself as a leader in sales training, offering innovative approaches that address the unique challenges faced by organizations.
His role as an MDP Faculty at IIM Kolkata positions him among the elite educators in India, underscoring his authority in imparting sales knowledge to future business leaders. Sanjay’s work encompasses not just corporate settings; he actively seeks opportunities to engage with decision-makers in the SME and MSME sectors, where his expertise can lead to substantial and sustained improvements in sales performance.
Sanjay’s belief in the importance of accessible sales education is echoed in his commitment to meeting HR leaders and business development heads to curate effective Corporate Sales Training programs. He values collaboration with CEOs, owners, founders, and managing directors of SMEs/MSMEs with a focus on those with turnovers below 50 crores, believing that these enterprises hold immense potential for growth when equipped with the right sales strategies.
Through his endeavors, Sanjay is not only shaping the future of sales but also leaving a lasting impact on the businesses and individuals he works with. His dedication to empowering others through the science of selling exemplifies his passion for the field and his unwavering belief in the potential of every sales professional.
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Clay is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Clay beneficial.
Clay offers competitive pricing in the personal CRM market. Clay offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Clay's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
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