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Sandy Lee
Owner at Leckerlee
Sandy Lee is the founder and owner of Leckerlee, a company that specializes in producing lebkuchen, a traditional German holiday cookie.14 She established Leckerlee after living in Berlin from 2009 to 2011, where she first encountered lebkuchen at a Christmas market.1 This experience inspired her to create her own lebkuchen business.
Background and Education
Sandy Lee received her education at Brown University.2 Her time in Germany played a crucial role in shaping her future business endeavors, as it was during her stay in Berlin that she discovered her passion for lebkuchen.
Professional Experience
Prior to founding Leckerlee, Sandy Lee gained experience working at:
- Rakuten USA
- Rakuten Marketing
- Self-employed roles6
Leckerlee
Sandy Lee spent over a year in Germany learning the art of making lebkuchen, which are centuries-old holiday treats.5 Her commitment to authenticity is evident in Leckerlee's products, which are described as chewy, spiced, and sweet, bringing the flavor of Germany's Christmas markets to customers' homes.4
Recognition
Leckerlee, under Sandy Lee's leadership, has gained significant recognition in the culinary world. The company has been featured in prestigious publications such as:
- Vogue
- Saveur
- Food & Wine3
Sandy Lee's entrepreneurial journey with Leckerlee showcases her dedication to preserving and sharing traditional German baking techniques while building a successful business in the United States.