Sandy Lawrence

Sandy Lawrence is an experienced PR specialist, publicist, and marketer with over 30 years of success in the industry.

She studied PR, Journalism, and communications at Tennessee Temple University in Chattanooga, TN, and has a background in Psychology, Business, Management, Marketing, and related fields.

Sandy offers a range of services for her clients including DIY, DWY, and DFY options through her company, Perceptive PR.

As an author and publisher, Sandy is well-versed in the dynamics of the publishing industry, with expertise in bestseller strategies, Amazon and Kindle publishing, and self-publishing.

Her speaking topics include actionable tips for getting noticed by the media, crafting impactful press releases, and marketing secrets for aspiring authors.

Active in PR communities like NonFiction Authors Association, AuthorYou, Marketing University, and Millionaire Minds, Sandy also engages with a wide network of professionals in the industry.

Specializing in social media management, online marketing consulting, publicity, and marketing communications, Sandy brings a wealth of experience and project management skills to her clients.

With a focus on empowering authors, speakers, and small business owners, Sandy offers a comprehensive DIY PR guide to equip individuals with the tools for successful PR and marketing strategies.