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Sandra Salerno
Contributor presso Corriere della Sera
Professional Background
Sandra Salerno is an accomplished journalist specializing in food and travel, known for her insightful culinary explorations and captivating writing style. With a career spanning over a decade, she has built an impressive portfolio that includes contributions to some of Italy's most reputable publications, such as Corriere della Sera and La Cucina Italiana, where she showcases her expertise in gastronomy and travel. Sandra's passion for food has led her to author insightful guides, notably 'Asparagi, Bagoss e altre cose buone' published by Baldini&Castoldi in 2013, as well as the gastronomic guide 'TRAVEL WITH GUSTO' focusing on Torino in 2018.
A true foodie consultant and expert in social media marketing, Sandra connects the worlds of culinary arts and digital media seamlessly. Her rich experience includes managing social media campaigns, creating engaging web content for tourist destinations, and developing innovative recipes that highlight the best of Italian cuisine. Additionally, her work as a travel blogger allows her to explore and curate distinctive experiences, making her an invaluable resource for flavor enthusiasts and travelers alike.
Education and Achievements
Sandra's educational background includes specialized training in public food and beverage management at FOR.TER PIEMONTE, coupled with marketing education from a Marketing School. Her foundational knowledge in the food and beverage sector is complemented by her diploma from I.T.F. These academic credentials have equipped her with the necessary skill set to thrive in the dynamic field of food journalism and marketing.
Throughout her career, Sandra has held various key positions, starting from her role as a freelance journalist to founding the Culinary Heritage initiative. She has championed Italian culinary traditions and worked with numerous food brands to develop recipes and marketing strategies that resonate with a diverse audience. Her efforts have solidified her reputation as a respected figure in the food and travel industry.
Notable Contributions
As a freelance journalist, Sandra has explored various culinary themes, providing insightful articles that highlight the connection between food, culture, and travel. She has been instrumental in promoting local products and traditions, working closely with brands such as Molino Grassi and pastificio Felicetti to create engaging narratives and recipes that showcase Italy's rich gastronomic heritage. Moreover, her social media marketing consultancy has helped many food brands enhance their online presence and connect with a broader audience.
Sandra is not only a talented writer but also a resourceful content developer and recipe creator. Her collaborations with celebrated brands and her ability to craft engaging content have made her a go-to expert in the field. Whether developing a recipe for a food festival or crafting content for a travel guide, her passion for food and travel shines through in every project she undertakes.
Achievements
- Author of 'Asparagi, Bagoss e altre cose buone' (2013)
- Creator of 'TRAVEL WITH GUSTO' gastronimic guide (2018)
- Renowned freelance journalist for prominent publications like Corriere della Sera and La Cucina Italiana
- Founder of Culinary Heritage, promoting Italian culinary traditions
- Recipe development and consulting for various reputable food brands including Molino Grassi and Risi & Co.
- Significant experience in social media marketing and content creation, helping food brands establish a powerful online presence.
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Clay offers many advantages over other personal CRMs. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Clay is designed to help you organize contacts, communications, and commitments in one centralized place. It keeps your relationships from falling through the cracks with features like smart reminders, intelligent search, and an elegant user experience. Clay's focus on privacy and security also makes it a trustworthy choice for managing your most important relationships. Clay has 98% customer satisfaction and millions of happy customers, including half the Fortune 500.
Clay is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Clay beneficial.
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