Samuel Obafemi

Samuel Obafemi is a renowned mental health expert, creator of #DiaryofaCoach, and CEO of Business Study Group. He is the President of the Sam Obafemi Behavioural Change Academy (SOBCA). With expertise in positive psychiatry and mental health, Samuel is a master NLP practitioner, specializing in peak performance and business coaching.

Samuel holds a NCFE (UK) Level 3 Diploma in Life Coaching from Olusola Lanre Coaching Academy and is a certified anger management therapist. He is the founder of The Human Response Code certification program. His educational background includes studies in life coaching, NLP, anger management, positive psychiatry, and an MBA in international business.

Throughout his career, Samuel Obafemi has been actively involved in various organizations, including Business Study Group, where he serves as the convener. He was previously the President of SOBCA and held roles such as lead strategist, chief learning officer, and life coach at Barnabas House. He also has experience in different capacities at ValuCard Nigeria Plc, Synergy Professionals, Tranter IT Infrastructural Services Ltd, Total Nigeria Plc, and other institutions.