Sameer Rao

Editor at Technical.ly, experienced journalist

Sameer P Rao, a seasoned marketing executive with over 15 years of global experience in consumer and technology organizations, has successfully launched new products and businesses by implementing global brand, customer, and product-level marketing programs. With a BS in Management from Rensselaer Polytechnic Institute and an MBA in Marketing from the University of North Carolina at Chapel Hill - Kenan-Flagler Business School, Sameer has worked in various leadership roles, including Senior Director Global Brand & Innovation at Visa, Director Digital Customer Experience/Marketing Innovation/International Marketing & Products/Senior Marketing Manager at American Express, VP Marketing & Co-Founder at Zycada Networks, Experienced Commercial Leadership Program at General Electric, Director Client Services at Trilogy, CRM Practice Manager at Syntel, Project Manager at Trilogy, and Consultant at Accenture.

Sameer's expertise includes international marketing, lifecycle customer marketing, P&L management, product marketing, digital marketing, loyalty marketing, brand strategy, agency management, customer research, pricing strategy, analytics/measurement, and go-to-market launch plans.

Experience

Editor at Technical.ly (February 2022 - Present)

Contributing Writer at Multiple Publications (September 2013 - Present); Legal Industry Reporter at Law360 (November 2020 - February 2022); Arts and Entertainment Reporter at The Baltimore Sun (April 2019 - November 2020); Staff/Arts & Culture Reporter at Colorlines (May 2015 - February 2019); Neighborhood Editor at Philadelphia City Paper (September 2014 - April 2015)