Unbehagen

Samantha Unbehagen is an accomplished Senior Executive with over 20 years of successful technology leadership across various industries, from mid-tier public companies to early-stage start-ups.

Her experience includes early-stage strategy formulation and execution, product definition, marketing and launch, team building, IT strategy in mergers and acquisitions, business development, marketing programs, Master Data Management, and Partner/Vendor management.

She has held CEO/CIO/SVP/GM roles and has excelled in developing organizational vision, leading strategy implementation, and building highly effective teams to achieve business and IT goals.

With a strong background in P&L responsibility, strategic planning, IT operations, business development, and sales management, Samantha has worked in organizations ranging from 40 to 150+ employees.

Her domestic and international experience spans information technology operations, sales, marketing, and product development.

Samantha Unbehagen is skilled in marketing and product management with expertise in new product/technology start-up ideation, delivery, and revitalizing existing product offerings in mature markets.

She has a wealth of experience in advanced technologies and has been pivotal in identifying, designing, leading development, and marketing software products in various sectors like Oil and Gas, banking, retail technologies, payments, and enterprise systems management.

As a polished evangelist, Samantha effectively communicates her company's products, strategies, and mission to employees, analysts, the press, and customers. Her specialties include Software as a Service (SaaS) Product Management, Development Operations, Master Data Management, Product Marketing, Marketing, Sales, Infrastructure, and contract negotiations.

Samantha Unbehagen holds an MBA in Marketing and Entrepreneurship, as well as a BBA in Finance from The University of Texas at Austin, Red McCombs School of Business.

Her professional journey includes roles such as CIO at Encino Energy, Advisor at SEAHOLM Automatic and QuickGifts, President and CEO at RMS, SVP Product Leadership at BancVue, SVP Sales and Marketing at S1 Corporation, VP Marketing and Product Management at S1 Corporation, Director roles at Performance Retail, Works, Inc., and Tivoli Systems, and managerial positions at Amercian National Insurance.