Samantha Starmer

Samantha Starmer is a seasoned digital transformation executive with over two decades of experience in the industry. She currently holds the position of Vice President of Product Management, Digital Commerce & Marketing at Nike.2

Career Highlights

Starmer's career journey has been impressive, spanning several notable companies:

• Nike: Her current role as VP of Product Management, Digital Commerce & Marketing2
• Amazon: She played a major role in the company's successful expansion, starting her career there in 19982
• REI: Previously worked as an Experience Manager in eCommerce1

Expertise

Samantha is known for her expertise in:

• Omnichannel strategy
• Customer-centered design
• Data-driven insights
• Digital transformation4

Online Presence

Starmer maintains an active professional presence online:

• LinkedIn: Her profile can be found under the username "samanthastarmer"2
• Speaking Engagements: She is listed as a speaker on Women Talk Design, indicating her involvement in industry events and thought leadership4

Thought Leadership

Starmer has shared her insights on various topics related to digital transformation and technology. For instance, she has written about designing AI for humans, demonstrating her forward-thinking approach to technology and its impact on user experience.3

Samantha Starmer's extensive experience and current role at Nike position her as a prominent figure in the digital commerce and marketing landscape, with a strong background in product management and customer experience.