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Samantha Salustri
Data Analyst / Data Scientist at VidMob
Samantha Salustri is a Senior Data Scientist at VidMob, based in Newark, California.1 She has extensive experience in machine learning and data science, particularly in the advertising industry.1 Her career at VidMob has progressed from Data Analyst to Data Scientist, and now to Senior Data Scientist.1
Career Progression at VidMob
- Senior Data Scientist (October 2023 - Present)
- Data Scientist (March 2021 - October 2023)
- Data Analyst (June 2019 - March 2021)1
Education
Samantha holds a Bachelor of Arts in Mathematics and Economics from Amherst College, where she graduated Magna Cum Laude (2015-2019).1 She also studied the History of the European Union and Economics of International Trade at the Stockholm School of Economics in 2017.1
Skills and Expertise
Samantha is experienced in:
- Computer vision
- Natural language processing
- Performance modeling
- Creative analytics
- AI-driven creative asset analysis1
At VidMob, she works on the Creative Effectiveness platform, which focuses on understanding creative decisions that drive performance and ensuring creative assets meet platform and brand best practices.1
