Samantha O'Neil

Samantha O'Neil is a highly experienced professional who currently holds the position of Global Chief of Staff at Merkle and Global CXM Practice Lead at Dentsu, where she serves as a strategic advisor to the Global President and leadership team.

In her role, Samantha focuses on orchestrating day-to-day governance, project management, and operational activities within the CXM practice, collaborating with talented individuals to achieve tangible outcomes and turn ambitions into reality.

Prior to her current position, Samantha served as the Vice President of Growth Operations at Huge, contributing to the company's business growth by creating engaging experiences and optimizing internal systems for enhanced business operations and team success.

Samantha's career journey includes valuable experience in managing online advertising campaigns and supporting strategic communications at prestigious organizations like TheStreet.com and iHeart Media, where she developed a strong foundation in administrative and operational strategies.

She holds a Bachelor's degree in English Language and Literature from the University of Delaware, further enriching her diverse skill set and expertise in the professional landscape.