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Samantha Brady
Strategic data-driven leader with 15 years of expertise in strategy, product, operations, go-to-market, and monetization cross-platform, cross-program.
Samantha Brady is a proven technical and revenue-driven operations leader with a remarkable 15 years of experience in corporate-level growth strategy, business operations, monetization, product development, go-to-market, ad tech, yield management, and end-to-end operations. With 13 years of leadership experience, Samantha emphasizes the importance of visionary leadership and the impact it has on people and businesses. A dedicated advocate for team building, Samantha believes in creating a nurturing and collaborative work environment that fosters growth, trust, and performance.
Samantha's educational background includes studying at Purdue University.
Professionally, Samantha has held various key positions, showcasing her expertise and experience. Currently serving as the Corporate Director of Yield and Operations at Sinclair Broadcast Group, Samantha has also excelled as the Corporate Senior Manager of Yield and Sales Operations at the same company. Prior to these roles, she held positions such as Corporate Manager of Inventory and Advertising Operations, Director of Digital Sales & Strategy at WJLA-TV, Manager of Digital Sales at WJLA-TV, Ad Ops Manager at The Washington Times, Digital Sales Operations Coordinator at The Washington Times, and Sales and Marketing Account Manager at CareerBuilder.