Sam Wong

Sam Wong is a highly qualified marketing professional with over 20 years of experience in market research, competitive analysis, communications planning, and product development. Sam has worked with a wide range of clients from start-ups to Fortune 500 companies in industries ranging from automotive and entertainment to healthcare and technology. He has a BA in International Economics from the University of California, Berkeley and an MBA in Finance and Marketing from the University of Southern California - Marshall School of Business.

Sam's experience includes being the Partner and Head of Quantitative Research at King Brown Partners, VP and Director of Business Intelligence at Carol H. Williams Advertising, Research Consultant at Ipsos Global Market Research (Science and Technology Division), Director of Accountability at H&L Partners, Director of Accountability at Hill Holliday, and Market Analytics Manager at J. Walter Thompson Worldwide. His functional expertise includes quantitative and exploratory research, international research, real-time analytics, communications strategy, market forecasting, brand/product and communications testing, product innovation and development, and demand generation.