Sam Werngren

Sam Werngren is a Regional Business Director and Co-Owner at an online advertising agency, likely Creme Digital.1 He specializes in creative and media aspects of digital marketing, with a focus on online advertising.1

Professional Experience

Sam has extensive experience in digital advertising and marketing. He is known for:

• Running paid ad campaigns and optimizing conversion rates6
• Expertise in advertising attribution models45
• Helping professionals future-proof their careers using social media3

Industry Insights

Sam frequently shares his thoughts and experiences on various aspects of digital marketing:

Ad Buying and Marketing Training: He has discussed whether digital ad buyers need formal marketing training or if they can excel at running ads without it.2

Attribution Models: Sam believes there isn't a perfect advertising attribution model. Instead, he advocates for using multiple attribution methods to gain a comprehensive understanding of advertising effectiveness.4

Conversion Rate Optimization: He has experience in Conversion Rate Optimization (CRO), growth marketing, and product management, claiming to have been involved in $1B+ client acquisitions.6

Meta Advertising: Sam has commented on the rising costs of advertising on Meta platforms and its implications for growth marketers.7

Data Accuracy in PPC: With nearly a decade of experience in Pay-Per-Click (PPC) advertising, Sam emphasizes the importance of data accuracy in developing effective strategies.8

Sam Werngren appears to be a seasoned professional in the digital marketing industry, regularly sharing insights and experiences to help others in the field.