Sam Roukas

Sam Roukas is a seasoned professional in the digital media and marketing industry. He currently holds the position of VP, Digital Activation for Verizon Residential at Zenith.1 This role showcases his expertise in digital strategy and activation for a major telecommunications company.

Career Progression

Throughout his career, Roukas has held several notable positions:

1. VP, Global Partnerships at GlaxoSmithKline (September 2021 - April 2022)1
2. VP, Digital Activation for Verizon Residential at Zenith (current role)1

Skills and Expertise

Sam Roukas has developed a comprehensive understanding of digital activation strategies, likely encompassing areas such as:

• Digital marketing
• Media planning and buying
• Customer engagement
• Data-driven decision making
• Telecommunications industry insights

His experience with both Verizon and GlaxoSmithKline suggests a versatile skill set applicable across different sectors, including telecommunications and pharmaceuticals.

Professional Network

Sam Roukas maintains a professional presence on LinkedIn, where his profile can be found under the username sam-roukas-6a07274b.1 This platform likely serves as a means for him to connect with industry peers, share insights, and stay updated on the latest trends in digital activation and marketing.