Sam McNerney

Sam McNerney is a Brooklyn-based marketer with over 10 years of experience in the field.1 He currently serves as an Adjunct Professor at CUNY City College Manhattan's "BIC" (Branding + Integrated Communications) program.15

Professional Background

McNerney has a diverse background in marketing, behavioral science, and writing:

• Founder: He is the founder of McNerney Insights & Marketing.46
• Survey Expert: He has designed surveys for Fortune 500 companies, including Walmart, P&G, and Citibank.1 McNerney has conducted over 400 surveys with more than 100,000 respondents.1
• Writer: His work has been published in notable publications such as Scientific American, Psychology Today, and TechCrunch.1
• Speaker: He has spoken at events for companies like Unilever, IDEO, and PRS IN VIVO.1

Education and Expertise

McNerney graduated from Hamilton College with a degree in Philosophy.2 He specializes in:

• Behavioral science
• Brand strategy
• Survey design and analysis

Writing and Thought Leadership

McNerney maintains a personal blog at SamMcNerney.com and has written extensively on topics related to philosophy, psychology, decision-making, and well-being.2 He is known for his insights into human behavior and its applications in marketing and branding.

Current Role

As an Adjunct Professor at The City College of New York's BIC program, McNerney shares his expertise in marketing and behavioral science with students.5 His LinkedIn profile can be found under the username sam-mcnerney-b6528214.3

Sam McNerney is described as a "well-versed, always curious behavioral scientist who also knows the ins and outs of brand strategy/objectives"3, making him a valuable asset in both academic and professional settings.