Sam Betesh

Sam Betesh is the founder of Crazy Data, a company that focuses on influencer marketing and partnerships. He has over ten years of experience in this field, primarily working with venture-backed startups to help them launch and scale their influencer marketing campaigns. His expertise includes celebrity partnerships, paid promotions, and micro-influencer strategies, with notable clients such as TikTok, Uber, and Airbnb.

In addition to Crazy Data, Betesh has founded several other companies, including Social Reach and Boring Revenue. Social Reach, established in September 2019, specializes in helping companies enhance their influencer outreach by leveraging social media data. Prior to that, he founded Boring Revenue, which focused on traditional influencer campaigns and content creation from influencer collaborations.

His career also includes significant roles in earlier ventures like Brandplug, a pay-per-view influencer marketing software company, and Hipset, which assisted musicians in growing their social media presence. Betesh began his journey in digital content creation as a YouTuber, where he gained substantial recognition for his gaming videos.

Betesh studied Business Administration and Management at California Polytechnic State University and received a Thiel Foundation grant for his business pitch during his entrepreneurial pursuits.1