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Salvador Acevedo
Design Strategy and Research Expert - Community Engagement - Inclusive Leadership - TED Speaker
Salvador Acevedo is a multifaceted professional with extensive experience in design strategy, audience engagement, and cultural inclusivity. He currently serves as an Adjunct Professor in the Museum Studies Graduate Program at the University of San Francisco, a position he has held since January 2023.2
Professional Background
Acevedo is the Managing Partner at Scansion, a people-centered design strategy firm based in the San Francisco Bay Area.2 He has over 25 years of experience helping various organizations link their design and innovation strategies with diverse cultures within the United States.1 His career at Scansion has evolved through several roles:
- Managing Partner (February 2020 - Present)
- Vice President of Culture Strategy (May 2017 - February 2020)
- Vice President of Strategy (October 2015 - May 2017)2
Prior to joining Scansion, Acevedo was the Principal and President of Contemporanea, Market and Audience Strategy, from May 2003 to October 2015.2
Expertise and Focus Areas
Salvador Acevedo specializes in:
- Audience Research and Engagement Strategy
- Community Partnerships and Co-Creation
- Diversity, Equity, Inclusion, and Belonging Strategy
- Visitor Experience Strategy1
His bilingual and bicultural background enables him to recognize cultural markers that signal inclusion, and he's committed to opening opportunities for all.1
Education and Qualifications
Acevedo holds the following degrees:
- MA in Communications from Universidad Iberoamericana (Suma Cum Laude)
- License in Psychology from Universidad Nacional Autonoma de Mexico12
He is also certified in Qualitative Market Research from RIVA.2
Additional Roles and Contributions
Salvador Acevedo is a founding faculty member of the Leaders of Color Network managed by the Western States Arts Federation (WESTAF), which aims to increase POC leadership in policy and arts administration.1 He is a regular speaker at conferences on DEI topics and has given a TED Talk titled "I'm Mestizo".1
Acevedo has contributed to publications in his field, including "A New Role for Museum Educators: Purpose, Approach, and Mindset" (Routledge, 2023).1
Salvador Acevedo's diverse background and extensive experience make him a valuable asset in the fields of design strategy, cultural engagement, and inclusive leadership.
