Saeju Jeong

Saeju Jeong is a prominent entrepreneur and business leader, best known as the co-founder and former CEO of Noom, a leading digital health and wellness company.1 Here are some key details about Saeju Jeong:

Background and Early Career

Born in South Korea to a family of esteemed doctors, Saeju Jeong developed an early aspiration to help people and innovate.2 His entrepreneurial journey began in South Korea, where he founded the country's first heavy metal e-commerce business.1 The passing of his father, a renowned doctor, significantly influenced Saeju's direction, inspiring him to focus on transforming healthcare from reactive to preventative.2

Noom and Professional Achievements

In 2008, Saeju co-founded Noom with Artem Petakov.1 Under his leadership as CEO for 17 years, Noom:

• Secured $657 million in investment from prominent firms
• Grew to unicorn status
• Impacted millions of lives globally
• Expanded to offer programs for weight management, obesity care, diabetes, and stress management1

In July 2023, Saeju transitioned to the role of Executive Chairman at Noom, continuing to shape the company's vision and strategy.13

Recognition and Involvement

Saeju's leadership has earned him several prestigious accolades:

• EY's Entrepreneur of the Year National Award in 2020
• Harvard Business School's Entrepreneurial Company of the Year in 2022
• Goldman Sachs' Builders and Innovators Award in 2022
• Inc.'s 500 Great Entrepreneurs in 20191

He is actively involved in the global entrepreneurial community:

• Leads Noom's delegation with the World Economic Forum
• Serves on the Steering Committee for the Forum's Healthy Workforces initiative
• Selected for the 2024 Class of Henry Crown Fellows
• Co-founder and co-chair of Founders Global and United Korean Founders1

Current Roles

As of October 2024, Saeju Jeong holds the following positions:

• Executive Chairman at Noom (since July 2023)
• Co-Founder and Co-Chair at United Korean Founders, Inc. (since May 2024)
• Entrepreneur's Council Member at Center for American Entrepreneurship (since May 2024)
• Associate Partner at World Economic Forum (since November 2022)3

Saeju Jeong's journey from a young entrepreneur in South Korea to a globally recognized business leader in the health and wellness industry showcases his dedication to innovation and improving people's lives.