Ryan Scharffenberger

Ryan Scharffenberger is an experienced marketing professional with a background in advertising, strategic communication, and digital marketing.

He studied Bachelor of Arts in Advertising, Marketing, and Strategic Communication at The University of Oklahoma.

Currently, Ryan serves as the Senior Manager of Integrated Marketing at YETI, bringing his wealth of expertise to the company.

Previously, he held positions such as Senior Manager of Integrated Marketing at Checkers Drive In Restaurants, Inc., Founder of ROSdigital, and Associate Director of Business Innovations at Rockfish Interactive.

Ryan's career also includes roles such as Digital Marketing Manager at Sonic Drive-In, Account Executive at HeBS Digital - Hospitality eBusiness Strategy, Digital Marketing Intern at Ackerman McQueen, and Advertising Designer & Account Executive at The Oklahoma Daily Newspaper.

Before venturing into the marketing field, he gained experience as an Aquatics Supervisor at YMCA, showcasing his diverse skill set and adaptability.

With a strong foundation in marketing and a history of leadership roles, Ryan brings a strategic approach and innovative thinking to his work.