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Ryan Massie
Professional Background
Ryan Massie is a highly accomplished executive with over 15 years of extensive experience in consumer product management and general management. His career has been marked by a strong track record of launching successful companies from their inception through to substantial growth stages. With an impressive ability to manage product teams for major media properties boasting tens of millions of users, Ryan has consistently demonstrated his visionary leadership and strategic insight in highly competitive markets.
Ryan's role as Senior Vice President of Product and Strategy at Red Ventures is a testament to his exemplary leadership skills and innovative approach to product development. In this capacity, he has been instrumental in shaping product strategy and defining the user experience, driving significant user engagement and retention across multiple platforms.
Before his current position, Ryan held multiple senior leadership roles, including the Senior Vice President, Vice President of Product Management and Design at ViacomCBS, where he effectively managed product development and design for a broad array of digital media products. His dedication to enhancing user experience and maximizing product potential has contributed to the expansion and success of ViacomCBS's digital offerings.
Ryan's extensive experience also includes pivotal roles at CBS Interactive, where he served as Vice President of Product Management, as well as his entrepreneurial venture as Chief Executive Officer and Founder of Ivy - a platform dedicated to helping individuals connect and discover happenings around them. His role in various product management capacities at notable companies such as IAC, Ask.com, and Clicker Media Inc has equipped him with a comprehensive skill set that encompasses research, analysis, and product lifecycle management.
Education and Achievements
Ryan’s educational foundation is impressive and reflects his commitment to excellence in both business and psychology. He studied at Duke University, where he earned a Bachelor of Science in Psychology, providing him with deep insight into consumer behavior. Continuing his academic pursuit, Ryan obtained a Master's degree in Business Administration from the Kellogg School of Management at Northwestern University, with a concentration in marketing, management, and entrepreneurship. This educational background has laid the groundwork for his successful career in product management and strategy, equipping him with essential skills in leadership, strategy formulation, and innovative thinking.
Ryan's commitment to professional growth and development is a significant part of his career narrative. His educational endeavors at two prestigious institutions have enabled him to blend psychological insights with business acumen, creating a unique approach to consumer understanding and product innovation.
Achievements
Over the course of his career, Ryan Massie has achieved numerous milestones that underscore his expertise in product management and strategic leadership. As a founder of Ivy, Ryan showcased his entrepreneurial spirit and innovation, creating a platform that connects communities and engages users in meaningful experiences. This initiative highlights his ability to identify market needs and translate them into practical, user-friendly solutions.
Ryan's leadership roles at major corporations such as ViacomCBS, CBS Interactive, and Red Ventures further illustrate his ability to drive growth and enhance product offerings in fast-paced, dynamic environments. His expertise in product management is not only recognized by his peers but is also reflected in the successful products that have emerged under his stewardship, impacting millions of users worldwide.
In addition to his corporate achievements, Ryan's engagement with various organizations in continual learning and development has framed his perspective on the evolving landscape of consumer products. His seasoned insights into market dynamics and user needs continue to influence the strategies and outcomes of the organizations he has been a part of, showcasing a career dedicated to enhancing consumer experiences and product excellence.