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Ryan Edwards
Brand and marketing isn't about pitching ideas and selling solutions; it's about collaborating on outcomes.
Ryan Edwards is the Co-Founder and Head of Strategy at CAMINO5 Agency, a marketing consultancy based in Los Angeles. With over 25 years of experience in consumer experience, branding, and marketing, he has developed strategies for numerous Fortune 500 companies, including Sony, Disney, and NBC Universal. His work emphasizes understanding consumers as individuals with unique needs rather than merely focusing on key performance indicators (KPIs) .13
In addition to his role at CAMINO5, which he co-founded in March 2020, Ryan serves as a Startup Advisor and Mentor at Expert Dojo. He is passionate about supporting emerging businesses, particularly in developing regions like Africa, South America, and Eastern Europe, reflecting his commitment to innovation in the digital landscape .23
Ryan's approach at CAMINO5 involves creating effective marketing strategies that align brand value with consumer needs, optimizing customer journeys for enhanced engagement and growth .12 His extensive background includes advising various companies and mentoring startups globally, showcasing his dedication to fostering entrepreneurship .3