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Ryan Brice
Omnichannel Marketing Manager, C-Store
Professional Background
Ryan Brice is a highly accomplished professional and leader in the field of marketing, with a significant career at one of the most recognized chocolate and confectionery brands in the world, The Hershey Company. Currently serving as the Omnichannel Marketing Manager, Ryan has expertly navigated through various roles that have allowed him to significantly contribute to the company's marketing strategies and brand development. His expertise spans across brand management, digital marketing, and innovation, making him an invaluable asset in the competitive landscape of the confectionery market.
Ryan's career at The Hershey Company is particularly noteworthy, as he has held multiple positions that underscore his versatility and depth of knowledge in marketing. His journey began in an analytical role as a Supply Planner, where he gained critical insight into supply chain dynamics and product management. His keen understanding of market needs and consumer behaviors propelled him into more strategic responsibilities, where he spearheaded brand management initiatives for iconic products such as Reese's, York, and barkTHINS.
His tenure included substantial contributions as the Brand Manager for York, Heath, Whoppers, and Milk Duds, where he led innovative marketing campaigns that redefined these beloved brands for contemporary audiences. His direct impact on product launches and marketing strategies allowed for enhanced brand visibility and consumer engagement. Working as a Marketing Manager in Global Innovation, he showcased his ability to integrate market trends with consumer preferences, thus driving innovation that resonates in the market.
As the Omnichannel Marketing Manager, Ryan continues to push the envelope in converging traditional marketing with digital strategies. His experience equips him with a comprehensive approach to reaching consumers across multiple platforms, creating a seamless brand experience and reinforcing The Hershey Company’s position as a leader in the confectionery sector.
Education and Achievements
Ryan Brice's academic credentials are anchored in solid business management foundations. He earned his Bachelor’s degree in Business Administration and Management from the prestigious Penn State University, where he developed essential analytical and leadership skills. Driven by his passion for business and marketing, Ryan pursued a Master of Business Administration (M.B.A.) degree at Lebanon Valley College. Here, he further honed his strategic thinking and advanced marketing knowledge, laying the groundwork for his successful career at The Hershey Company.
Throughout his professional journey, Ryan has accumulated numerous achievements that reflect his dedication and expertise. His innovative marketing campaigns have resulted in increased brand revenues and enhanced consumer loyalty, thereby positioning The Hershey Company as a frontrunner in the confectionery industry. Not only has Ryan been pivotal in shaping brand identities, but he has also been an advocate for integrating technology and marketing, ensuring that The Hershey Company continues to resonate with modern consumers.
Notable Contributions and Recognition
Ryan's contribution to The Hershey Company's branding strategies is recognized both internally and externally. His work, particularly in brand management and omnichannel marketing, is reflective of his ability to foresee market trends and consumer preferences. He has successfully led initiatives that embrace digital transformation, ensuring that marketing efforts align with changing consumer habits and preferences.
In conclusion, Ryan Brice exemplifies professional excellence in marketing through his extensive experience at The Hershey Company. With a strong academic background paired with diverse marketing experience, he continues to lead impactful branding strategies in the highly competitive confectionery sector. His journey serves as an inspiration for those aspiring to innovate and drive positive change in the industry.
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Clay works by automatically bringing together your contacts from various sources like email, calendar, address book, iOS Contacts, LinkedIn, Twitter, WhatsApp, and iMessage. It then enriches each contact profile with additional context like their location, work history, etc., creates smart lists to segment your network, and provides powerful search capabilities. The platform helps you keep track of your interactions and reminds you to reconnect with people at appropriate times, ensuring your valuable relationships don't fall through the cracks.
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Clay is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Clay beneficial.
Clay offers competitive pricing in the personal CRM market. Clay offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Clay's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
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