Suggestions
Rufus Weston
Insight Director at Nike
Rufus Weston is the Director of Insight at Nike, based in Utrecht, Netherlands.13 He is a commercial digital specialist with extensive experience in media, retail, and eCommerce, having accumulated over 27 years of experience in these fields.12
Professional Background
Weston's career spans various reputable organizations. Before his current role at Nike, he held positions at other companies, including JUST EAT.5 His expertise lies in digital commerce and consumer insights, which he applies to his work at Nike.
Current Role
As the Director of Insight at Nike, Weston is likely responsible for:
- Analyzing consumer behavior and market trends
- Providing data-driven insights to inform business strategies
- Supporting decision-making processes across various departments
Industry Involvement
Weston actively participates in industry events and conferences. For instance, he recently expressed excitement about attending the #MRMW event in Berlin, where he was set to be one of the presenters.4 This involvement suggests that he is engaged in sharing knowledge and staying current with industry developments.
Education
Rufus Weston received his education from the University of Glasgow2, which has likely contributed to his expertise in his field.
Rufus Weston's LinkedIn profile can be found under the username rufus-weston-4955a0, as mentioned in the query. His professional background and current role at Nike demonstrate his significant experience and expertise in digital commerce and consumer insights within the retail and eCommerce sectors.
