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Ruben Sigala
Chief Analytics Officer, Caesars Entertainment Corporation
Ruben Sigala is a seasoned executive with extensive experience in analytics, marketing, and leadership roles. He served as the Senior Vice President of Enterprise Analytics at Caesars Entertainment Corporation since September 2005.3 Sigala's career at Caesars Entertainment progressed significantly, as he later became the Chief Analytics Officer and then the Chief Marketing Officer (CMO) of the company.12
Prior to his roles at Caesars, Sigala worked in the cruise line industry and as a consultant.2 His educational background includes an undergraduate degree in Finance and Business from the University of Kansas, where he was a Rhodes and Marshall scholar nominee, and an MBA from Harvard Business School.1
Sigala's expertise extends beyond the gaming industry. He founded Sigala Ventures LLC, a consultancy delivering integrated analytics, machine learning, and marketing solutions.1 He is also a Henry Crown Fellow with the Aspen Institute.14
Currently, Sigala is based in the Las Vegas, Nevada area and has 177 connections on LinkedIn.5
