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Roxy Cross
Socialpreneur
Roxy Cross is a socially conscious problem solver and connector, known for her high ethical standards, and dedication to working for the planet and its inhabitants. With a background in business administration and management, she has excelled in various roles within media, small businesses, and non-profits, focusing on non-traditional revenue strategies, event coordination, social media marketing, and project management.
Roxy's career highlights include boosting membership and revenue tenfold in a state-wide non-profit through streamlined systems and strategic partnerships. She successfully organized non-traditional revenue streams for multiple radio stations, significantly increasing income. Roxy's expertise also includes driving substantial sales growth for a family-owned office supply company by transitioning client purchasing to online channels.
During her tenure at two radio stations in a mid-size market, Roxy elevated non-traditional revenue to over $500,000 in just two years by introducing strategic events and fostering community partnerships. Her entrepreneurial spirit is evident through founding Cross Media Events and serving in key leadership and consultancy roles across various organizations.
Roxy's educational background includes studying Business Administration and Management at Westminster College and Business Administration at Utah State University. Her diverse experience as a business optimization consultant, executive director, SEO web content writer, program consultant, and account executive reflects her versatile skill set and commitment to driving growth and creating positive impacts in every project she undertakes.