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Roxanne Lucchesi
Professor Emerita of Communication and Journalism. Marketing Strategist. Health Communication Researcher.
Roxanne Lucchesi is a seasoned professional in the field of advertising and communications with extensive experience in academia and industry. She is currently working as a Social Media and Marketing Strategist on a freelance basis.14
Professional Background
Academic Career:: Roxanne has had a long and distinguished career in academia. She served as a Professor of Advertising at South Dakota State University (SDSU) for 30 years.35 Her passion for giving students real-life work experiences was a hallmark of her teaching approach.3 She has since attained the status of Professor Emerita of Communication and Journalism.2
Research and Expertise:: Roxanne is experienced in designing and implementing media campaigns and message development research. Her methods include conducting focus groups, in-depth interviews, and surveys.1 She is also known for her work as a Health Communication Researcher.2
Current Role
As a Social Media and Marketing Strategist, Roxanne now works on a freelance basis.14 This role likely leverages her extensive experience in advertising and communications to help clients develop effective marketing strategies and social media campaigns.
Location
Roxanne is based in Brookings, South Dakota.2
LinkedIn Profile
Her LinkedIn username is roxanne-lucchesi, as mentioned in the query. This profile likely contains more detailed information about her professional experience and accomplishments.12