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Roxana Bleoaja
Head of Path
Roxana Bleoaja is a skilled Research and Insights Manager with a wealth of experience in the tobacco industry. Armed with a deep understanding of market research and consumer behavior, she currently holds a position at BAT, a leading tobacco company. Roxana's expertise has made her a valuable member of the BAT research team, where she conducts research, analyzes data, and identifies trends to inform targeted marketing strategies. She is also adept at gathering and interpreting quantitative and qualitative research to help the company develop new products and services. Roxana's passion for research has seen her become a thought leader in the field, contributing to various industry publications. She is a highly respected manager with a reputation for delivering results.