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Rosalind Genge
Client Lead, Strategic Partnerships at Hatch64
Rosalind Genge is associated with Hatch64, a company that facilitates brand-audience connections using premium media and advanced technology. Within Hatch64, Rosalind is engaged in two major business divisions. The first is Hatch64 Media, which acts as the link between Canadian advertisers and global premium publisher brands like The New York Times, Meredith, Boston Globe, and more. The second division, Hatch64 Audience Lab, specializes in ad operations, programmatic strategy, and media buying across various advertising platforms, offering tailored services for agencies and brands for enhanced access, control, transparency, and return on investment. Rosalind's educational background includes studies in Resort Policy and Planning, Natural Resource Management at Simon Fraser University, and a Bachelor of Science in Psychology and Sociology from the University of Toronto. Her professional journey includes roles such as Client Lead in Strategic Partnerships at Hatch64, Vice President Sales at NewBase Connected Marketing, Director Sales & Marketing at Starwood Hotels & Resorts, Senior Sales Manager at Delta Hotels and Resorts, Conference Services Coordinator at Tourism Whistler, International Sales Coordinator at Fairmont Hotels and Resorts, and positions in advertising agencies like FCB/Ronalds Reynolds, McKim Advertising, and Bozell Communications.