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Ron Bar El
Chief Tech Storyteller and Brand Strategist
Ron Bar El is the Chief Storyteller Officer and founder of turba tech-storytelling, a brand strategy agency that specializes in helping companies articulate their narratives to drive business growth. He has been in this role since July 2019, focusing on empowering organizations to craft compelling stories that resonate with their audiences, thereby enhancing marketing impact and boosting sales.12
Bar El's background includes significant experience in the advertising and marketing sectors. He previously served as Co-CEO at Gitam BBDO, a global advertising group, and held a senior director position at Outbrain. His career began as a news editor with leading media outlets, which laid the foundation for his expertise in storytelling and communication.12
He collaborates with both major technology companies and emerging startups, including industry giants like Intel, Nvidia, Cisco, Google, and PayPal. His work involves translating strategic goals into engaging narratives that not only captivate but also drive organizational success.12