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Romy Kilo Sarraf
Fractional Chief Marketing Officer | Driving Profitable Growth for Consumer Brands by Optimizing their end-to-end E-Commerce and Marketing Operations in a Cost-Effective way
Romy Kilo Sarraf is an experienced E-Commerce and Digital Marketing professional who has recently taken on the role of a Fractional Chief Marketing Officer (CMO).12 With 15 years of experience in driving growth for global consumer brands, Sarraf specializes in helping e-commerce consumer brands achieve profitable growth and operational efficiency.34
Professional Background
Sarraf's expertise lies in:
- E-Commerce strategies
- Digital marketing
- Brand growth
- Data-driven decision making
Prior to becoming a Fractional CMO, Sarraf held executive positions, including a role at L'Occitane.3 This extensive experience in the consumer goods industry has equipped them with valuable insights into brand management and growth strategies.
Current Role
As a Fractional CMO, Sarraf offers their expertise to various consumer brands on a part-time or project basis. Their focus is on:
- Optimizing end-to-end E-Commerce and Marketing operations
- Driving profitable growth for consumer brands
- Implementing data-driven strategies
Education
Sarraf holds a Master's degree in Management with a Major in Marketing, which complements their practical experience in the field.
By transitioning to a Fractional CMO role, Sarraf is leveraging their wealth of experience to help multiple brands benefit from their strategic insights and proven track record in driving growth in the competitive consumer goods market.2