Romain Roy

Romain Roy is the Head of B2B Sales and Partnership at Rakuten France, a position he has held since 2021. He joined Rakuten in 2016 as a Business Developer and has since progressed to his current role, where he focuses on enhancing B2B sales strategies and partnerships within the company.13

Professional Background

Before joining Rakuten, Romain Roy spent seven years in the tourism industry, gaining valuable experience that he later applied in the e-commerce sector. His expertise encompasses project management, business strategy, and marketing, which are crucial for driving sales and partnerships in a competitive marketplace.35

Contributions to Rakuten

At Rakuten, Roy has been instrumental in promoting the click & collect service, which integrates online shopping with physical retail. He advocates for the hybridization of commerce, emphasizing the importance of omnichannel strategies that benefit both businesses and consumers. Under his leadership, Rakuten has seen significant growth in this area, with a notable increase in products sold through in-store pickup options.12

Skills and Recognition

Romain Roy is recognized for his strong management skills, particularly in recruiting and developing sales teams. His ability to structure and lead teams effectively has been highlighted as one of his key strengths.45 He has also participated in various industry events and panels, sharing insights on e-commerce trends and strategies for businesses looking to expand their reach.36

For more detailed professional insights, you can find his LinkedIn profile under the username romain-roy-b1874321.4