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Rollis Fontenot III
Recruitment Marketing and AI Strategist
Rollis Fontenot III is a multifaceted professional with extensive experience in recruitment, marketing, and entrepreneurship. He is currently the Owner of Recharge Focus Homes, a business that provides mid-term rentals and corporate housing to health systems, travelers, agencies, locum tenens, and individual professionals in the Houston, Texas area.1
Professional Background
Fontenot's primary role is as the Chief Innovation Officer and Founder of HR Maximizer Inc., a position he has held since January 2021.1 In this capacity, he has:
- Pioneered the use of video and livestream for talent attraction, generating over 5 million views and thousands of hires
- Grown his professional network to over 200,000 connections
- Launched a healthcare executive group on LinkedIn with more than 115,000 members
- Implemented AI and analytics to optimize recruitment strategies
Prior to his current role, Fontenot served as the President of HR Maximizer Inc. from October 2009 to January 2021, where he launched the first subscription-based, full life cycle video recruitment service in the United States.1
Other Roles and Achievements
- Executive Director of the Houston Healthcare HR Association (HHHRA) since January 2019
- Former Member of the Forbes Business Council from November 2020 to December 2022
- Divisional Director of Physician & CRNA / Medical and Healthcare Recruiting at Alliance Recruiting Resources from 2004 to 2009
- Financial Consultant and Certified Financial Manager at Merrill Lynch from 2000 to 2003
Education and Certifications
Fontenot attended Lamar University from 1994 to 1995.1 He holds several certifications, including:
- Texas HUB (Historically Underutilized Business) certification
- Minority Business Enterprise certification
- SHRM Recertification Provider status
Rollis Fontenot III is known for his innovative approaches to recruitment marketing and his expertise in leveraging technology and content to transform talent acquisition strategies.1