Roland Guevara

Roland Guevara is the Senior Director of Global Cultural Strategy and Content Development at Visa, based in New York, NY. In this role, he focuses on driving cultural initiatives and content strategies that align with Visa's global marketing efforts. His professional background includes a strong emphasis on brand development and strategic partnerships within the cultural sector.

Guevara has a history of contributing to various marketing and sponsorship programs, particularly in music and entertainment, which are key areas for Visa's engagement with consumers. He is recognized for his ability to leverage cultural insights to enhance brand visibility and consumer connection.

In addition to his role at Visa, he is also involved with Fordham Preparatory School as a member of the Board of Trustees, reflecting his commitment to community engagement and education.135 His LinkedIn profile indicates a resourceful executive with a proven track record in driving bottom-line gains through innovative program development.24