Rohin Malhotra

Managing Director at Fixing Dad, FIXING US - Helping to inspire people to engage with their health

Rohin Malhotra is the Managing Director at Fixing Dad Ltd, a health-engagement company based in Brighton, England. He has held this position since 2017 and has been instrumental in expanding the company's mission to inspire individuals to engage with their health through various forms of media and content. Fixing Dad Ltd originated from a successful BBC story that highlighted a family's struggle with diabetes, cancer, and mental health, evolving into an organization that collaborates with major healthcare brands and organizations to promote patient-centric health solutions.1 2

Professional Background

Rohin has a diverse background in media and consultancy, with previous roles including:

Managing Director at Boofel Enterprises (2010 - Present): A consultancy focused on creating original intellectual property.
Senior Director, Special Project at MTV Networks Asia-Pacific (2005): Developed strategies for Nickelodeon India to regain profitability.
Director at Publicis Media & Optimedia Australasia (2004 - 2005): Responsible for cultural evolution and consumer-centric initiatives.
General Manager & Head of Special Projects at Fox Kids Europe (2000 - 2004): Founded and led Active Research, which became a significant youth research platform across Europe and the USA.

Rohin's career began in media planning and buying roles at agencies like Leo Burnett and Zenith Media, working with major brands such as Procter & Gamble and Diageo.1 2

Through his leadership at Fixing Dad Ltd, he aims to create impactful health-related content that resonates with audiences globally, leveraging his extensive experience in media and marketing.1