Rogerio Alves

Rogerio Alves is the Vice President of Digital Sales at Estrella Media, Inc., a Spanish-language media company based in the United States.12 He was promoted to this position in March 2022, replacing Brian Fisher who was elevated to Senior Vice President of Digital Sales.23

In his role, Alves is responsible for growing Estrella Media's digital business, with a focus on local digital sales. He works closely with all of Estrella's local sales leaders and account executives to drive digital revenue.23 Alves reports to Brian Fisher and is based in New York.3

Prior to his current position, Alves held several roles in the media and advertising industry:

• Director of OTT/CTV & Digital Platform Sales at Estrella Media (March 2021 - March 2022)
• Director of Multimedia Sales at HC2 Network Inc., working with Azteca America & beIN SPORTS Networks (April 2019 - March 2021)
• Account Executive for Digital Sales at Saban Brands (October 2012 - September 2013)
• Advertising Operations Manager at TheStreet (June 2012 - October 2012)
• Director of Advertising Operations at Healthguru (October 2011 - February 2012)
• Various roles at 4Kids Entertainment, including Director of Interactive Sales & Operations (2005 - 2011)1

Alves is based in Stamford, Connecticut, and his LinkedIn profile can be found under the username rogerio-alves-7317283.14