Howard University

Co-founder at AfriBlocks (Techstars '21)

- Authored articles on startup ecosystems and innovation trends in Southern California
- Expanded the organization's network by connecting with entrepreneurs, venture capitalists, and industry thought leaders.
- Coordinated and delivered monthly workshops on topics such as venture capital, startup growth strategies, and pitch deck preparation, reaching over 1,000 startup founders and entrepreneurs.
- Increased engagement with underrepresented founders by implementing targeted outreach strategies and diversity-focused programs.

Alliance for Southern California Innovation

Venture Outreach 

Republic

Venture Partner

- Acquired 20,000 freelancers across seven African countries
- Raised $1.2M Seed Round (Backers include Techstars andd Google) 
- Helped 5,000 freelancers upskill via a partnership with DataCamp
- Helped 400 Freelancers upskill via a partnership with Coursera
- Brokered partnerships with Western Union, Money Gram and Visa Direct, to reduce payment friction for customers and freelancers
- Completed 2,500 gigs in first two years
- Launched the Freelancers Summit, a yearly conventions that brings together Designers, Developers, technologist and founders from all across Africa. 
- Built and led a 20 person team. Many of the team members started as freelance users.

AfriBlocks (Techstars ‘21)

Co-Founder

Score 3 Ventures

VC Scout

Fleeting

Investor

Streamlytics

- Campaign Impact: Spearheaded the launch strategies for Hulu Originals, achieving a 30% increase in viewer engagement through innovative marketing tactics.
- Data Insights: Enhanced marketing strategies by analyzing campaign data, leading to a 15% reduction in budget overspend while improving audience reach.
- Collaborative Efficiency: Led cross-functional teams, reducing campaign launch timelines by 25% and establishing best practice documentation standards.

Hulu

Marketing Coordinator

- Content Production: Authored over 20 insightful articles on various tech policy topics, reaching an average readership of 20,000+ per article
- Impactful Reporting: Broke a major story on tech policy changes that was subsequently picked up by national media and boosted site traffic.
- Market Research: Conducted extensive market research to identify trending tech policy topics, contributing to a 15% increase in site traffic.
- Market Research: Conducted extensive market research to identify trending tech policy topics, contributing to a 15% increase in site traffic.
- Reader Comprehension: Simplified complex tech policy matters into easily understandable content
- Time Management: Balanced part-time role effectively with other commitments, consistently meeting deadlines and maintaining high-quality work.

Blavity Inc.

Tech Policy Reporter 

- Platform Launch: Spearheaded the successful launch of a cutting-edge B2C SaaS digital marketing platform, signing up 500+ users within the first month of launch.
- Sales Strategy: Developed and executed an effective sales strategy, which increased conversion rates from free trials to paid subscriptions by 35%.
- Successful Reintegration: Negotiated and managed the seamless reintegration of the platform back into Push Consulting & Marketing, preserving user experience and retaining 95% of active users.
- Cross-Functional Collaboration: Collaborated with Push Consulting & Marketing to deliver integrated solutions, leading to a 20% increase in consulting revenues.
- Team Leadership: Assembled and managed a highly skilled team of 15, fostering an innovative and productive work environment.

Grolo

Founder | CEO

- Non-profit Establishment: Co-founded Rhythm Labs, successfully receiving non-profit status within six months, and developed a strategic plan aimed at enhancing STEM literacy among Black children through gaming.
- Fundraising & Grants: Secured over $1 million in funding through various grant applications, corporate partnerships, and fundraising events.
- Partnerships: Established critical partnerships with several tech companies, universities, and other nonprofits to provide mentorship and resources to Rhythm Labs' beneficiaries.
- Program Development: Designed and launched the 'Game for STEM' initiative which reached over 1,000 Black children in its first year, significantly improving their engagement and performance in STEM subjects.
- Team Building: Assembled a diverse and talented team of 5 dedicated staff members and over 100 volunteers.
- Curriculum Design: Spearheaded the development of a comprehensive, game-based STEM curriculum that is now being used in  Mississippi schools.
- Community Engagement: Implemented HBCU tours reaching over 5,000 individuals annually, raising awareness about the importance of STEM education for Black children.
- Impact Measurement: Developed an effective impact measurement strategy that demonstrated a 35% increase in STEM subject grades among participating students.
- Digital Transition:  Adapted swiftly to pandemic-related restrictions by moving Rhythm Labs' offerings to an online platform, thereby ensuring uninterrupted learning for the participating children.

Rythm Labs

Founding Board Member

- Managed digital marketing strategies that aligned with global standards and rapidly adapted to evolving market needs, ensuring the delivery of high-performance digital campaigns.
- Collaborated with engineering and product teams to maintain and enhance digital tools, significantly improving user engagement and client satisfaction.

Google

Customer Growth Associate

- Client Acquisition: Acquired 50+ high-profile clients within the first two years, contributing to a revenue increase of 200%.
- Brand Development: Successfully built a brand recognized as a leader in marketing consulting services, noted for innovative strategies and results-oriented approaches.
- Team Building & Leadership: Recruited, trained, and led a diverse team of 20+ marketing professionals, fostering a culture of creativity, collaboration, and high performance.
- Revenue Growth: Steered the firm to achieve an average annual growth rate of 30% for five consecutive years.
- Campaign Development: Oversaw the development and execution of over 100 effective marketing campaigns, generating on average a 40% increase in client sales.
- Customer Satisfaction: Maintained an average client satisfaction rate of 95%, as a result of providing exceptional service and achieving client marketing goals.

Push Consulting & Marketing

Founder |  Partner

Skills: Content Marketing · Creative Problem Solving

DigiGlo

Advisor

101 Custom Kicks

- Rapid User Acquisition: Spearheaded a successful launch campaign, acquiring 20,000 users in the first week and achieved 250,000 users within 18 months through strategic marketing initiatives.
- Brand Development: Developed and executed a comprehensive branding strategy that positioned Doppels as a leading gifting/customer rewards mobile app in the market.
- Marketing Team Leadership: Led a dynamic marketing team responsible for various areas such as branding, PR, customer acquisition, advertising, and social media, driving consistent growth and brand recognition.
- PR and Communications: Coordinated an effective PR strategy, securing features in prominent media outlets such as TechCrunch, Mashable, and Forbes.
- Consumer Insights: Implemented a robust consumer insights program that led to key strategic shifts, improving user retention by 25%.
- Advertising Campaigns: Managed advertising budget, achieving a 30% improvement in cost per acquisition and a 20% increase in conversion rates.
- Social Media Presence: Amplified social media presence, growing followers by 50% and engagement by 30% across major platforms, leading to increased brand awareness.
- Promotional Marketing: Launched a series of successful promotional campaigns, boosting app downloads by 40% and driving a 15% increase in user activity.
- Partnerships: Forged partnerships with 20+ related businesses for joint promotional campaigns, broadening Doppels' reach and enhancing user acquisition efforts.
- Customer Acquisition: Implemented innovative customer acquisition strategies, reducing the cost per acquisition by 20%.
- A/B Testing: Conducted A/B testing on marketing initiatives to optimize performance, leading to a 15% improvement in click-through rates and conversions.

Doppels

Head of Marketing 

- Construction Management: Led the successful construction of a 120,000 square foot education facility, recognized as the fastest school built in Washington, DC history.
- Budget Management: Managed a groundbreaking public/private real estate project with a budget of $50M, ensuring all expenditures stayed within the agreed limits.
- Team Leadership: Effectively led a 5-member management team, fostering a collaborative environment and ensuring all project goals were met.
- Media Relations: Oversaw media relations, effectively positioning the project in the public eye and maintaining positive media coverage throughout the construction period.
- Community Outreach: Developed and executed a strategic community outreach plan, ensuring local residents were well-informed and supportive of the project.
- Budget Creation: Created detailed and accurate budgets for various project phases, ensuring financial efficiency and accountability.
- Project Scheduling: Developed project schedules that were consistently met, contributing to the record-breaking construction timeline.
- Zoning Code Compliance: Ensured all project activities complied with local zoning codes, avoiding potential legal issues and maintaining project timeline.
- Risk Management: Implemented a robust risk management plan, which proactively addressed potential issues and minimized project delays.
- Stakeholder Engagement: Facilitated regular stakeholder meetings to keep all parties updated on project progress, fostering trust and transparency.
- Contract Negotiation: Successfully negotiated contracts with vendors and contractors, achieving significant cost savings without compromising on quality.
- Quality Assurance: Oversaw quality control measures to ensure the highest construction standards were met, resulting in zero post-construction issues.

Banneker Ventures, LLC

Associate

- Organization Establishment: Founded M.A.A.D. Skillz during sophomore year at Howard University, demonstrating entrepreneurial initiative and commitment to youth development.
- Strategic Partnerships: Secured a valuable partnership with Chicago Public Schools to provide mentorship for at-risk student-athletes, expanding the organization's impact.
- Scholarship Success: Through effective mentoring and academic support, helped 27 student-athletes earn college scholarships, opening doors to higher education and better futures.
- Graduation Rate: Of the students who received scholarships, 22 successfully graduated from college, evidencing the effectiveness of the organization's mentoring approach.
- Fundraising: Raised $100,000+ in funding through grants and donations, securing the financial sustainability of the organization.
- Volunteer Recruitment: Attracted and trained a team of 20+ volunteers, creating a supportive community of mentors for student-athletes.
- Program Development: Created comprehensive mentoring and academic programs, focusing on both athletic and academic success.
- Community Engagement: Developed strong relationships within the local community, raising the profile of the organization and attracting ongoing support.
- Expansion: Expanded the program to mentor over 100 student-athletes annually, contributing to a positive culture change in local schools.
- Academic Improvement: Implemented tutoring programs that improved participants' average GPA by 20%.
- Public Speaking: Represented M.A.A.D. Skillz at various public events, effectively communicating the organization's mission and impact to a wide audience.
- Success Stories: Generated numerous success stories, inspiring future student-athletes and fostering a strong reputation for the organization.

Roger Roman