Roger Gagnon

Roger Gagnon is a seasoned professional with over 15 years of experience in Insight, Strategy, Design, User Experience, and Content leadership roles across the globe.

His rich background spans major cities such as Toronto, New York, London, Singapore, Hong Kong, and Australia, providing him with a deep understanding of global markets and diverse consumer behaviors.

Roger has collaborated with renowned luxury brands, major retailers, and spearheaded the development of global loyalty programs, demonstrating his expertise in problem-solving and creating impactful solutions.

His skill set includes Facilitation, UX Design, Prototyping, Concept Development, Design Research, CX Strategy, Framework Development, Strategic Planning, Public Speaking, Behavioral Science, and Human Factors expertise.

Roger Gagnon holds a M.Sc. in Experimental Psychology and a BA with 1st Class Honors in Psychology from the University of Calgary, highlighting his solid educational foundation.

Throughout his career, Roger has held key leadership positions such as Chief Experience Officer at PwC, Managing Director at Idea Couture Inc., SVP at RAPP, Head of Strategy & Innovation at Capco, and various roles at Critical Mass, showcasing his diverse experience in driving business growth and innovation.

He has also contributed to academic research as a Research Associate at the University of Calgary, demonstrating his commitment to continuous learning and development.