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Roeland Pater
Marketing for Good | L&D | AI for Intelligent Growth || Head of Marketing at TAP
Roeland Pater is the Head of Marketing & Growth at TAP, a role in which he focuses on leveraging innovative marketing strategies and growth initiatives. He has a notable background in marketing and business development, with experience in startups and AI-driven solutions.
Professional Background
- Current Position: Head of Marketing & Growth at TAP
- Experience: Roeland has worked extensively with AI startups, emphasizing customer research, go-to-market strategies, and demand generation services. He is also the host of the "SaaS Backwards" podcast, which targets CEOs and discusses SaaS revenue growth.
Education
Roeland Pater has an educational background from Harvard Business School, which complements his professional expertise in marketing and strategy.
Online Presence
He is active on LinkedIn, where he shares insights related to marketing, AI, and team culture. His posts often highlight the importance of purpose-driven marketing and storytelling to enhance brand growth.
Roeland Pater can be found on LinkedIn under the username roelandpater .123