Roei Yaakobi

Roei Yaakobi is the CEO of Tie Up Farming, an agricultural technology company that provides end-to-end software solutions for horticultural businesses.13 He has a rich background in agricultural production and technology, which began with his family in Israel and later expanded to Australia.5

Company Background

Tie Up Farming was founded in 2015 with the goal of simplifying complicated farming processes. The company developed software that centralizes all operations involved in running an efficient and sustainable agribusiness.1 In 2017, Tie Up Farming secured funding through the Australian agtech accelerator program, SproutX.1

Roei Yaakobi's Role

As the CEO, Roei Yaakobi leads Tie Up Farming in its mission to make farms smarter by digitizing farming operations and streamlining processes in fields, orchards, and packing sheds.13 He has been instrumental in helping farms throughout Australia become more efficient and sustainable through the company's technology solutions.1

Professional Presence

Roei Yaakobi is based in the Greater Melbourne Area and has over 500 connections on LinkedIn.2 He frequently speaks about the future of farm management and the transition to more advanced agricultural practices.4 As the company continues to grow, Roei has noted an increasing number of Freshcare users engaging with Tie Up Farming's solutions.3

Roei Yaakobi's leadership at Tie Up Farming combines his expertise in farming and technology to deliver innovative solutions that improve agricultural operations and sustainability.6