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Roddy Knowles
VP, Product and Research Innovation at Feedback Loop
Roddy Knowles is a seasoned professional with over a decade of experience in the research industry and academic training in the social sciences.
He specializes in research methodologies, product management, integrating data sources, mobile-first research, behavioral data collection, shopper research, and consumer insights.
Roddy is passionate about championing the effective use of research to drive decision-making processes, advocating for continuous testing and learning.
He is actively engaged in industry organizations and frequently contributes to publications, speaks at conferences, and calls for innovative and participant-centric research approaches.
Roddy holds an M.A. in Religion and Society from Boston University, a BS in Business Administration, and a BA in Religious Studies from the College of Charleston.
His professional experience includes roles such as VP of Product and Research Innovation at Feedback Loop and various leadership positions in organizations like Women In Research, Market Research Institute International, and Insights Association.
He has also been involved in real estate investment and has a background as a lecturer and professor at reputable academic institutions.