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Rod McInnis
SVP Marketing & Technology | Ecommerce | Turnarounds & Startups | Builds high performing teams | Drives rapid business growth
Rod McInnis is an experienced executive currently serving as the Senior Vice President of Marketing and Technology (Ecommerce) at Vapor4Life, Inc.1 With over 20 years of experience spanning multiple fields, McInnis has established himself as an innovative and strategic leader in technology development, supply chain management, advanced analytics, and eCommerce.
Professional Background
McInnis's extensive career has focused on leveraging technology and marketing strategies to drive business growth. His expertise in eCommerce and digital marketing has positioned him as a valuable asset in the rapidly evolving online retail landscape.
Education
Rod McInnis received his education from the University of Michigan1, which has likely contributed to his broad skill set and strategic thinking abilities.
Current Role
At Vapor4Life, Inc., McInnis is responsible for overseeing both the marketing and technology aspects of the company's eCommerce operations. This dual role allows him to integrate cutting-edge technology with effective marketing strategies to enhance the company's online presence and drive sales growth.
Skills and Expertise
McInnis is known for his:
- Strategic leadership in technology development
- Expertise in supply chain management
- Proficiency in advanced analytics
- Comprehensive understanding of eCommerce operations
His diverse skill set enables him to navigate the complex intersection of technology and marketing in the digital age, making him a valuable asset to Vapor4Life, Inc.